Wednesday, April 23, 2008

HOW TO ERECT A NEW LOGO FOR THE BRITISH GOVERNMENT

Bureaucracy could only produce a fucked up concept like this.

Here is a recently proposed "rebranding" of the logo for the UK's Office of Government Commerce...



The government contracted design firm, FHD, was really stoked about their accomplishment, that is, until somebody decided to turn the logo at a 90 degree clockwise angle...



Now, although I appreciate the honesty that they are displaying in finally admitting that the government is loaded with a bunch of wankers, this is going just a wee bit too far.

Here is the story about how FHD almost, erm, pulled it off. Click Here, Pilgrim